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At Saucony, we exist for runners. Runners inspire us, bring us new ideas, force us to be better. They drive our design and engineering. They keep us competitive. They keep us hungry. They keep us honest. Whether it’s in a conference room or out on a lunchtime run, we’re constantly talking about and arguing about our sport, runners and the products that fuel them. We love our products and we run in everything we make. This focus and passion fuels us as we strive to create the best running shoes and apparel on the planet. We leave work each day knowing we’ve done everything to make runners’ lives just a little bit better.

Wolverine Worldwide is a Great Place To Work® Certified™ company, underscoring its commitment to prioritizing employee experience and cultivating an amazing company culture across its U.S. operations. The Great Place To Work Certification distinguishes employers that prioritize employee experience, based on employees’ survey feedback on trust, camaraderie, and appreciation in the workplace

Saucony exists at the intersection of performance and lifestyle, running and culture. The Senior Copywriter will work with the creative and marketing teams to develop compelling concepts and copy for advertising and marketing campaigns that amplify this intersection. Working across a full spectrum of channels.

Primary Duties:

• Partners with brand team to translate creative strategy into unique, award-winning creative concepts.
• Crafts clear, concise, and compelling advertising copy as well as technical product copy for use across all channels.
• Develop globally relevant ideas that translate and resonate across multiple regions.
• Helps to establish, shape and evolve the brand’s tone of voice.
• Works closely with the creative team and Creative Director to shepherd work from ideation through production and launch.
• Performs duties consistent with the Company’s AAP/EEO goals and policies.
• Performs other duties as required/assigned by manager.

Knowledge, Skills and Abilities Required:

• Bachelor’s degree or equivalent experience required.
• 4+ years copywriting experience in an advertising agency.
• Ability to build strong cross-functional relationships.
• Strong oral and written communication skills.
• Demonstrates a deep curiosity for marketing trends, competitor landscape, and discovering new ways of reaching consumers through new ways of storytelling.
• Excellent project and time management skills, and attention to detail while simultaneously managing multiple projects.
• Strong project and time management skills, and attention to detail while simultaneously managing multiple projects and high-volume tight timelines.
• A deep desire to dive into the of world of performance running, understanding the people, products and passion that define its culture.
• A deep desire to dive into the of world of lifestyle footwear and apparel, and its intersection with running culture.

Working Conditions:

Normal office environment. This role is onsite at our global corporate headquarters in Rockford, Michigan.

Some travel may be required.

Wolverine Worldwide has a flexible, hybrid work schedule, with three days in office and two days remote.

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The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.

Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.